Category Archives: SEO

Penguin Algorithm Update: Matt Cutts Comments on Twitter Leave a comment Read more »

Penguin Algorithm Update: Matt Cutts Comments on Twitter

In March, Google’s Webspam gladiator Matt Cutts’ announced a new Penguin Algorithm Update was on the horizon. This spurred a wave of supposition about when the next Penguin Algorithm Update would actually occur. Speculation hit a fever pitch last week with MozCast reporting two days of…


Press Release for Effective Backlinks Leave a comment Read more »

Press Release for Effective Backlinks

Many SEO’s are using the press release as part of their link building campaign. While, Google’s Webspam King Matt Cutts said that press release backlinks will not benefit your website, many believe this to be untrue. Seoconsult.com did an interesting test regarding the power of press release backlinks…


Google Penguin Update: Preparing for What's Next Leave a comment Read more »

Google Penguin Update: Preparing for What’s Next

As our post yesterday indicated, we are not the only online outlet looking towards the next Google Penguin update. Recently, Search Engine Land published some great information concerning the next Google Penguin update and suggestions on how to best prepare for it. Google Penguin Update: Brief…


Google Update Leave a comment Read more »

Google Update

There’s been a lot of chatter about a recent Google update to the search algorithm resulting in a change in rankings. MozCast has reported greater than average turbulence in the Google algorithm for the final week of March.  This along with a variation in search engine results…


Online Reviews: Google Hints at Algorithm Change Leave a comment Read more »

Online Reviews: Google Hints at Algorithm Change

The yearly South by Southwest Interactive conference is once again producing hype for the usual suspects among startups and upstarts. However, some interesting insights into the future of Google search have emerged thanks to Google’s Web Spam Assassin Matt Cutts. We’ve seen for quite a while, with…


Google's Rich Snippet Tool Gets Update Leave a comment Read more »

Google’s Rich Snippet Tool Gets Update

On Thursday, September 20th, Google announced a relaunch of their Rich Snippet Tool. The modifications start with a name change to “Structured Data Testing Tool”, and includes the following improvements: Improved method of display for rich snippets in the testing tool to better match how…


7 Habits of Highly Effective SEO Leave a comment Read more »

7 Habits of Highly Effective SEO

Professional internet marketers differ in their opinions about which SEO tactics are relevant, worthwhile, and successful. This subjective nature leads to lots of discussion on the proper recipes and formulas to generate the best results in the search engines. Instead of continuing the debate, Mark…


Local Ranking with Google Leave a comment Read more »

Local Ranking with Google

The ability to have local customers find local companies through Google search engines is critical to the success of many small businesses. Many of our clients are seeking to determine what it takes to increase local ranking within search engines. Local Ranking with Unique Content…


Google Algorithm Updates: Panda and Penguin - Part 2 Leave a comment Read more »

Google Algorithm Updates: Panda and Penguin – Part 2

Earlier this month we looked at the basics of what exactly Google algorithm updates encompass.  Understanding what occurred in previous updates, gives us more clarity when seeking to comprehend what factors are at work in the newest of the Google algorithm updates: Penguin. Google Algorithm…


Google Algorithm Updates: Panda and Penguin - Part 1 Leave a comment Read more »

Google Algorithm Updates: Panda and Penguin – Part 1

Search engines like Google function by scanning the internet to create a massive collection of web pages. Once the pages are collected, a complex algorithm is applied to determine which of the pages provide the ‘best’ information for each particular search query. This algorithm calculates…


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