Businesses must effectively use Social Media Monitoring to keep informed of what is being said about their Brand online. This activity tracks online mentions to keep business apprised of sentiment, both positive and negative, coming from consumers and potential customers. Local Brand Monitoring: Venturelabs Study There are…
Online customer reviews posses a strong influence on potential brand customers. The Internet is a hub of opinions. Embracing sources that share individual’s thoughts about products and services can increase the perception of trustworthiness in a business. For many brands, there is no sales tool stronger than positive online customer…
Google analytics has released a new analytic report that provides insight on the diverse components of an online marketing campaign. “The Customer Journey to Online Purchase” is an interactive tool for brands and marketers. Google analytics breaks it down like this: “These days, the customer…
The yearly South by Southwest Interactive conference is once again producing hype for the usual suspects among startups and upstarts. However, some interesting insights into the future of Google search have emerged thanks to Google’s Web Spam Assassin Matt Cutts. We’ve seen for quite a while, with…
When formulating a social media marketing plan, many marketers make the same mistake. They create campaigns whose success is predicated on users behaving in ways that they themselves would never engage. By asking yourself if the actions you are seeking are actually actions you would perform,…
It is no secret that word of mouth can be a business’s best friend or greatest foe. For companies doing business the right way, customers who spread positive thoughts prove to be strong allies. The development of online social networks has only strengthened these channels…
Businesses are realizing just how important social media is in today’s society. They are updating their Facebook pages and sending out tweets from their Twitter accounts, but the most successful businesses are doing more. Great businesses realize that there is a whole world of social…
You may ask yourself, how do I integrate a Social Media Listening grid? Here at Mojo Creator we utilize many different types of Social Media Listening tools. We have a dedicated staff that listens to the social chatter and then disseminates the data we receive…
Advantages To Using A Social Media Management PlatformThere are no shortages of social media services…
Social Network Analysis Report for 2012Reporting is the same as last year –…
Local Brand Monitoring: The Blind SpotBusinesses must effectively use Social Media Monitoring to…
Penguin Algorithm Update: Matt Cutts Comments on TwitterIn March, Google’s Webspam gladiator Matt Cutts’ announced a…
Office 365 and Yammer: Microsoft Merging ServicesMore details have emerged related to Microsoft’s $1.2…
Social Media Customer ServiceBusinesses are realizing just how important social media…
HelloTXT Closes Their Doors and Shuts DownHelloTXT was a highly used social media aggregator…
Facebook Social WiFiFacebook is in the beginning stages of testing…
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