Technology, Communication and Social Media

Google Quick View Leave a comment Read more »

Google Quick View

On Wednesday, Google announced a new feature to their mobile search called Quick View. The feature will help mobile users conduct their search faster. Google Quick View Function Google Quick View lets mobile users load a page from the site, instead of the full listing,…


Social Media Strategy During Tragedy Leave a comment Read more »

Social Media Strategy During Tragedy

Social media strategists must once again examine how they communicate during a tragic event. This week’s events in Boston reinforced the fact that during an emergency, people turn to social media to get news and updates, while staying in touch with friends and family. The…


Waywire Beta Launch: Pinterest Style Video Creation Leave a comment Read more »

Waywire Beta Launch: Pinterest Style Video Creation

As of today, Waywire.com is now signing up new users to help beta test its website. The company’s tagline is “changing the way we watch video online”. This ambition seems to take direct aim at the Internet’s 3rd highest rated website YouTube.com, but that may not…


Facebook: Teen Demographics Dropping Leave a comment Read more »

Facebook: Teen Demographics Dropping

Among marketers, there are few demographics as important and valuable as teenagers. This group of consumers is busy setting trends, while spending their parents money on items like electronics, fashion, music, video games and movies. Many businesses target the impressionable youth through a variety of advertising mediums in…


Brand Digital Messaging Leave a comment Read more »

Brand Digital Messaging

In this current digital age, it is no secret that brands must take their message online to achieve success. While most brands now have a strong online presence, many are missing the target when choosing where to spend money and attempt to influence markets. Brand digital messaging…


Google Penguin Update: Preparing for What's Next Leave a comment Read more »

Google Penguin Update: Preparing for What’s Next

As our post yesterday indicated, we are not the only online outlet looking towards the next Google Penguin update. Recently, Search Engine Land published some great information concerning the next Google Penguin update and suggestions on how to best prepare for it. Google Penguin Update: Brief…


Google Update Leave a comment Read more »

Google Update

There’s been a lot of chatter about a recent Google update to the search algorithm resulting in a change in rankings. MozCast has reported greater than average turbulence in the Google algorithm for the final week of March.  This along with a variation in search engine results…


Google Fiber Coming to Austin Texas Leave a comment Read more »

Google Fiber Coming to Austin Texas

UPDATE: Google’s Milo Medin, Mayor Lee Leffingwell and Governor Rick Perry were all on hand to announce Google Fiber’s arrival in Austin. With a message centering around “The public is frustrated with speed”, they made it official – Austin Texas will have super high speed internet by…


Google Plus Gaining Ground on Facebook Leave a comment Read more »

Google Plus Gaining Ground on Facebook

Facebook has dominated the social media grid for years with no real competitor insight….until now. With every great concept comes great competition; it all comes down to the decisions of the board and the vision of the company that controls whether the leading company should…


Social Media Marketing: Four Basic Actions for Success Leave a comment Read more »

Social Media Marketing: Four Basic Actions for Success

Talking about social media marketing with people who are steeped in traditional marketing usually provokes expressions ranging from bewilderment to panic. The irony, of course, is that the primary skills you need to succeed in social media marketing are the same skills that everybody already…


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