Technology, Communication and Social Media

Waywire Beta Launch: Pinterest Style Video Creation Leave a comment Read more »

Waywire Beta Launch: Pinterest Style Video Creation

As of today, Waywire.com is now signing up new users to help beta test its website. The company’s tagline is “changing the way we watch video online”. This ambition seems to take direct aim at the Internet’s 3rd highest rated website…


Facebook: Teen Demographics Dropping Leave a comment Read more »

Facebook: Teen Demographics Dropping

Among marketers, there are few demographics as important and valuable as teenagers. This group of consumers is busy setting trends, while spending their parents money on items like electronics, fashion, music, video games and movies. Many businesses target the impressionable youth through a…


Brand Digital Messaging Leave a comment Read more »

Brand Digital Messaging

In this current digital age, it is no secret that brands must take their message online to achieve success. While most brands now have a strong online presence, many are missing the target when choosing where to spend money and attempt to…


Google Penguin Update: Preparing for What's Next Leave a comment Read more »

Google Penguin Update: Preparing for What’s Next

As our post yesterday indicated, we are not the only online outlet looking towards the next Google Penguin update. Recently, Search Engine Land published some great information concerning the next Google Penguin update and suggestions on how to best prepare for…


Google Update Leave a comment Read more »

Google Update

There’s been a lot of chatter about a recent Google update to the search algorithm resulting in a change in rankings. MozCast has reported greater than average turbulence in the Google algorithm for the final week of March.  This along with a…


Google Fiber Coming to Austin Texas Leave a comment Read more »

Google Fiber Coming to Austin Texas

UPDATE: Google’s Milo Medin, Mayor Lee Leffingwell and Governor Rick Perry were all on hand to announce Google Fiber’s arrival in Austin. With a message centering around “The public is frustrated with speed”, they made it official – Austin Texas will have…


Google Plus Gaining Ground on Facebook Leave a comment Read more »

Google Plus Gaining Ground on Facebook

Facebook has dominated the social media grid for years with no real competitor insight….until now. With every great concept comes great competition; it all comes down to the decisions of the board and the vision of the company that controls…


Social Media Marketing: Four Basic Actions for Success Leave a comment Read more »

Social Media Marketing: Four Basic Actions for Success

Talking about social media marketing with people who are steeped in traditional marketing usually provokes expressions ranging from bewilderment to panic. The irony, of course, is that the primary skills you need to succeed in social media marketing are the…


Local Search Study: Trends for 2013 Leave a comment Read more »

Local Search Study: Trends for 2013

The results of the 6th annual 15miles/Neustar Localeze Local Search Study were recently released. It contains information about trends in local search that is important if you are a local business owner. Consumers continue to adapt to search on their…


Verify Pages Google Plus with Google Apps Accounts Leave a comment Read more »

Verify Pages Google Plus with Google Apps Accounts

Anyone familiar with the migration from Google Places to the new Google Plus Local for Business is aware of the mass confusion it has caused. At search engine roundtable commenters are voicing frustration with statements like: “The Google Places/Google Plus…


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