Tag Archives: news

Press Release for Effective Backlinks Leave a comment Read more »

Press Release for Effective Backlinks

Many SEO’s are using the press release as part of their link building campaign. While, Google’s Webspam King Matt Cutts said that press release backlinks will not benefit your website, many believe this to be untrue. Seoconsult.com did an interesting test regarding the power of press release backlinks…


Social Media Strategy During Tragedy Leave a comment Read more »

Social Media Strategy During Tragedy

Social media strategists must once again examine how they communicate during a tragic event. This week’s events in Boston reinforced the fact that during an emergency, people turn to social media to get news and updates, while staying in touch with friends and family. The…


Waywire Beta Launch: Pinterest Style Video Creation Leave a comment Read more »

Waywire Beta Launch: Pinterest Style Video Creation

As of today, Waywire.com is now signing up new users to help beta test its website. The company’s tagline is “changing the way we watch video online”. This ambition seems to take direct aim at the Internet’s 3rd highest rated website YouTube.com, but that may not…


Online Reviews: Google Hints at Algorithm Change Leave a comment Read more »

Online Reviews: Google Hints at Algorithm Change

The yearly South by Southwest Interactive conference is once again producing hype for the usual suspects among startups and upstarts. However, some interesting insights into the future of Google search have emerged thanks to Google’s Web Spam Assassin Matt Cutts. We’ve seen for quite a while, with…


Press Release for SEO Leave a comment Read more »

Press Release for SEO

The press release is not dead. In our technology focused world, submitting press releases to the media, especially online outlets, is a great way to get attention.  A strong, creative press release can be quickly picked up in search engines, allowing people to easily find your news…


Introduction to Search Engine Marketing Leave a comment Read more »

Introduction to Search Engine Marketing

Search engine marketing is different from search engine optimization.  It is an online marketing mix of dual processes which includes Search Engine Optimization and Paid search marketing.  It is a ongoing marketing activity involved in the marketing of firms through search engines.  SEM has taken…


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