Reporting is the same as last year – most sites’ search stats were pulled back by querying just their name. For example: “Twitter”, instead of “Twitter.com” However, with that said, certain networks such as Tribe.net still needed to utilize the name.com variation, since people looking for tribe…
The importance of social media as well as recent Google algorithm updates have placed content marketing at the center of many brand campaigns. Content marketing is known by many names including branded content, custom media, and corporate journalism. It is simply a communication with customers and…
Twitter is an important tool every brand should use to build and engage their customer base. Due to the 140 character limit and specific Twitter terminology, many users create their own style of Twitter messages. This can lead to Tweets that lack grammar, and are confusing…
Today marks the final day of a nearly 5 year long journey for Posterous.com. The social sharing site was initially created as a blog publishing service, but morphed in to a place to post images and connect with social networks. Posterous demonstrated solid growth over its first…
Social media strategists must once again examine how they communicate during a tragic event. This week’s events in Boston reinforced the fact that during an emergency, people turn to social media to get news and updates, while staying in touch with friends and family. The…
As of today, Waywire.com is now signing up new users to help beta test its website. The company’s tagline is “changing the way we watch video online”. This ambition seems to take direct aim at the Internet’s 3rd highest rated website YouTube.com, but that may not…
As our post yesterday indicated, we are not the only online outlet looking towards the next Google Penguin update. Recently, Search Engine Land published some great information concerning the next Google Penguin update and suggestions on how to best prepare for it. Google Penguin Update: Brief…
Talking about social media marketing with people who are steeped in traditional marketing usually provokes expressions ranging from bewilderment to panic. The irony, of course, is that the primary skills you need to succeed in social media marketing are the same skills that everybody already…
The announcement of Pinterest web analytics is a great new tool for business. Early Thursday, Pinterest email business users and informed them: “Today we’re excited to announce Pinterest Web Analytics. Now you can see how many people have pinned content from your site, what content…
The yearly South by Southwest Interactive conference is once again producing hype for the usual suspects among startups and upstarts. However, some interesting insights into the future of Google search have emerged thanks to Google’s Web Spam Assassin Matt Cutts. We’ve seen for quite a while, with…
Advantages To Using A Social Media Management PlatformThere are no shortages of social media services…
Social Network Analysis Report for 2012Reporting is the same as last year –…
Local Brand Monitoring: The Blind SpotBusinesses must effectively use Social Media Monitoring to…
Penguin Algorithm Update: Matt Cutts Comments on TwitterIn March, Google’s Webspam gladiator Matt Cutts’ announced a…
Office 365 and Yammer: Microsoft Merging ServicesMore details have emerged related to Microsoft’s $1.2…
Social Media Customer ServiceBusinesses are realizing just how important social media…
HelloTXT Closes Their Doors and Shuts DownHelloTXT was a highly used social media aggregator…
Facebook Social WiFiFacebook is in the beginning stages of testing…
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